Fruitland

Fruitland is a fruit beverage brand within the Mihan group, with documented retail activity in Iran dating back to at least 2017. It was developed for Mihan’s expansion into fruit juices and related drinks, and its products are also manufactured by Mihan Beverage City. Fruitland has a distinct identity within the group’s wider portfolio of dairy, ice cream and beverage brands.

The range spans juices, nectars and fruit drinks, including products with pulp and carbonated varieties. Orange, pomegranate, mango, sour cherry and red grape appear among the listed flavors, alongside mixed beverages. Different beverage types and packaging formats serve individual and household consumption. These distinctions matter commercially: juice, nectar and fruit drink describe different product categories and should be assessed using the formulation and labeling of each item.

Mihan Beverage City in Eslamshahr is one of Fruitland’s manufacturing locations. Aseptic processing and packaging of nectar form part of the facility’s beverage operations. Fruitland also appears in the portfolio of Mihan Ario, which distributes Mihan products in the United Arab Emirates, connecting the brand to the group’s commercial presence in that market. 

For trade buyers and distributors, Fruitland’s range is best understood through product specifications. Fruit content, pulp, carbonation and pack size influence product selection and comparison. Keeping these attributes clear helps buyers distinguish individual lines and select products suited to their intended sales channels.